Ilmu Ekonomi

Pertemuan 5

Prodi PIWAR Politeknik APP Jakarta

Recap on last week

  • Elasticities matter, as they dictate how surpluses are distributed in a market.

  • It is important also for the government.

  • Demand elasticity varies depending on preference and the state of the good

    • substitute vs complement, luxury vs normal, etc
    • usually hard to change market preferences.
    • preference can be estimated but it is beyond the cover of this course.

Today’s cover

  • Supply curve is a bit different:

    • Cost can be easier to guess.
    • Easier to make framework.
    • Has an important implication to the market.
  • What we will learn today is:

    • The production function.
    • Types of cost.
    • Implication to the supply curve and the market.

The Production Function

The production function

  • A firm is an organization that produces goods and services.

  • To produce, it uses inputs and transform them into a final product and then sell it to the market.

  • This relationship:

\[ input \xrightarrow{magic!} output \]

         is called production function

Reminder: What is a function?

  • Function is a mathematical expression to show a relationship between two or more variables.

  • Let \(X\) be input and \(Y\) be output, a production function is:

\[ Y=f(X) \]

  • How labor makes rice is sometimes not the main emphasize for economist.

  • We care more on how much \(X\) is needed to make \(Y\).

The production function

  • Let there be a hypothetical rice farmer named Us.

  • Us own a hectare of land. In the short run, Us can’t increase his number of land.

  • However, Us can hire a labour to work at his farm.

  • In this case, the inputs are land and labour, while the output is rice.

Fixed and variable input

  • We call land a fixed input, an input which can’t be changed.

  • We call labour a variable input because Us can hire or fire labour anytime.

  • It is important to distinguish the two, because a producer can adjust variable input to adjust demand.

    • In good times, hire more labour. In bad times, fires.

Short and long run

  • Fixed input won’t probably be fixed for long.

    • buying and selling new land may take time, but it is doable.
    • However, when there’s a quick shock to demand, it is not easy to adjust it.
  • For example, the price for surgical mask at one point rose to 150k IDR a box, but it is now settled back to around 30k IDR a box.

    • In the short run, fixed input can’t keep up.
  • TSMC and Samsung need time to build new factories.

Short and long run

  • How long is ‘long run’? depends on how quickly the fixed input can adjust.

  • In the case of masks, it catched up to the demand shock in less than a year. Hand sanitizer is even faster.

  • In the case of chip, the new capacity for TSMC will operate somewhere in 2022, while Samsung needs even longer time.

  • Knowing how long is the demand shock is also important.

    • forecasting demand is a useful skill to have.

The hypothetical farmer

  • Us can’t change his arable land, but can change how much labour he employs.
Quantity of labour L (workers) Quantity of rice Q (ton) MPL
0 0 -
1 19 19
2 36 17
3 51 15
4 64 13
5 75 11
6 84 9
7 91 7
8 96 5
  • MPL is short for Marginal Product of Labour \[MPL=\frac{\Delta Q}{\Delta L}\]
  • MPL shows how much Q increase if we increase L by 1.

Total product curve

Marginal product

  • In general, marginal product of an input is the additional quantity of output produced by using one more additional unit of that input.

  • In our case, we have MPL of every one more additional worker. But if that data is not possible, we can just use the formula in general

  • for example, if Us have only two data points: one where he work alone and one when he hire 7 workers.

Marginal product

worker production
1 19
8 96

\[ MPL=\frac{\Delta Q}{\Delta L}=\frac{96-19}{8-1}=11 \]

  • In our case, MPL decreases as the number of worker increases:
    • it is better to have a smooth data point.
    • We call this a diminishing return to labour

Marginal product curve

Diminishing return to an input

  • When you have 1 hectare of land, 1 worker can only work so much before he gets tired.

  • It is sensible to hire one more person to work on a larger area. This will lead to a huge gain in harvest.

  • If the land area is fixed, as we introduce more people, each person will have to work in a smaller area.

  • Too much people become inefficient.

  • In an office setting: imagine if you add workers without adding the number of computers.

Marginal product and the fixed input

  • If Us would like to scale up production, increasing only labour will be inefficient.

  • Us can start planning to increase its land to 2 hectare by buying or renting his neighbour’s land, for example.

  • Suppose it takes one year for Us to buy one more hectare of land, what’s his TP and MPL would look like one year later?

TP shifts up with land

MPL is still diminishing, but higher

Marginal product

  • The crucial point of the diminishing marginal product concept is ceteris paribus.

    • if you increase labour AND land, then MPL will look like it goes up.
  • Hence, when we measure MP of an input, it must be the case that everything else is held fixed.

  • Production function can be a bit more complex.

    1 programmer in 12 months \(\not\rightarrow\) 12 programmers in 1 month.

Cost

via GIPHY

From production function to profit

  • Us understand how his farm work. He would like to profit from his farm.

  • If Us can’t control the selling price (rice is competitive), he needs to know how to control his own cost.

  • He has to know at least two things:

    • fixed cost (FC), the cost of his land, and
    • variable cost (VC), the cost of labour.

Us’s hypothetical cost

  • Suppose Us’s land’s rent price is 200 k IDR, while the wage rate in his neighbourhood is 100k IDR.
point L (workers) Q (ton) FC VC TC=FC+VC
A 0 0 200 0 200
B 1 19 200 100 300
C 2 36 200 200 400
D 3 51 200 300 500
E 4 64 200 400 600
F 5 75 200 500 700
G 6 84 200 600 800
H 7 91 200 700 900
I 8 96 200 800 1000

Total cost curve for Us’s farm

Total product curve vs total cost curve

  • Both are upward sloping

  • however, as production increase, TP is getting flatter, while TC is increasingly steeper.

  • Using more labour increases additional TC but decreases additional TP.

Two key concepts:

Marginal cost & average cost

Nea’s fancy footwear

Nea is a learning entrepreneur. She start her fancy footwear business in New York with this cost structure:

Q FC VC TC
0 108 0 108
1 108 12 120
2 108 48 156
3 108 108 216
4 108 192 300
5 108 300 408
6 108 432 540
7 108 588 696
8 108 768 876
9 108 972 1080
10 108 1200 1308

Marginal cost

  • Marginal cost (MC) is the change in total cost generated by producing one additional unit of output.

\[ MC = \frac{\text{Change in }TC}{\text{change in }Q}=\frac{\Delta TC}{\Delta Q} \]

  • Let’s add MC on Nea’s fancy footwear cost structure

Nea’ fancy footwear cost structure

Q FC VC TC MC
0 108 0 108 0
1 108 12 120 12
2 108 48 156 36
3 108 108 216 60
4 108 192 300 84
5 108 300 408 108
6 108 432 540 132
7 108 588 696 156
8 108 768 876 180
9 108 972 1080 204
10 108 1200 1308 228
  • For the first fancy footwear produced, Nea’s \(\Delta\)Q is 1, while her \(\Delta\)TC is 120-108=12

  • The second fancy footwear, her \(\Delta TC=156-120=36\) and so on.

  • In our case, we have complete one fancy footwear incremental. In the real world, you might not have this kind of data.

  • But the principle is the same.

Nea’s fancy footwear

  • The cost is upward sloping, and the incremental is faster.

  • An additional pair of fancy footwear from 1 to 2 costs an additional $36

  • The additional cost is $180 from 7 pairs to 8 pairs

Nea’s fancy footwear

  • The marginal cost is also upward sloping.

    • in this case, the cost structure is designed to be diminishing in return
  • It means, the additional bobba needs more input as the fancy footwear increases.

  • recall that the TP curve in Us’s case is flattening because of this.

Average Total Cost (ATC)

  • There is also average total cost, or simply Average Cost

\[ ATC=\frac{TC}{Q} \]

  • ATC is important because it tells the cost of each fancy footwear given the current state of production.

  • Be careful, \(ATC \neq MC\)

  • Which one would Nea use to set the price?

Nea’s fancy footwear cost structure

Q FC VC TC MC AFC AVC ATC
0 108 0 108 0 Inf NaN Inf
1 108 12 120 12 108.00 12 120.00
2 108 48 156 36 54.00 24 78.00
3 108 108 216 60 36.00 36 72.00
4 108 192 300 84 27.00 48 75.00
5 108 300 408 108 21.60 60 81.60
6 108 432 540 132 18.00 72 90.00
7 108 588 696 156 15.43 84 99.43
8 108 768 876 180 13.50 96 109.50
9 108 972 1080 204 12.00 108 120.00
10 108 1200 1308 228 10.80 120 130.80

Nea’s cost structure

Q TC AFC AVC ATC
0 108 Inf NaN Inf
1 120 108.00 12 120.00
2 156 54.00 24 78.00
3 216 36.00 36 72.00
4 300 27.00 48 75.00
5 408 21.60 60 81.60
6 540 18.00 72 90.00
7 696 15.43 84 99.43
8 876 13.50 96 109.50
9 1080 12.00 108 120.00
10 1308 10.80 120 130.80
  • Note that ATC decreases before it increases.

  • AFC drives ATC down: Fixed cost doesn’t change no matter how much fancy footwear is produced (spreading effect).

  • AVC increases as Q increases due to diminishing returns effect.

  • at what Q does ATC at its lowest point?

Nea’s fancy footwear Average Total Cost Curve

MC and ATC

  • It is probably best to produce at the lowest ATC. Q=3 is the minimum-cost output.

  • Note that:

    • at \(Q=3\), \(ATC=MC\);
    • at \(Q<3\), \(ATC<MC\);
    • at \(Q>3\), \(ATC>MC\).
  • Works like your GPA: At GPA=3.0, an additional A will increase your GPA, a C will decrease your GPA, while a B doesn’t change your GPA.

Cost Curves

Cost curves

  • Note that in our graph, ATC is not exactly equals to MC.

  • This is because MC is an incremental cost from Q:

    • for example, a marginal cost from Q=1 to Q=2 should be plotted somewhere between Q=1 and Q=2, not exactly at Q=2.
  • It easier to understand the logic when we use function.

  • The logic remains: a Q where cost is lowest is when MC=ATC

Short run and long run

  • In the long run, Nea can upgrade (or downgrade) her capacity by changing her fixed cost.

  • Higher fixed cost leads to higher overall cost, but typically can reduces variable cost at a higher Q.

  • If Nea’s client is just 3 people, buying a automated sewing machine might be an overkill.

  • If Nea’s business is forecasted to grow in the future, she can prepare for an upgrade.

High capacity vs low capacity

High capacity vs low capacity

  • Upgrading is only worth it if Nea sell at least 5 pairs of shoes.

  • If upgraded, the minimum-cost output is \(Q=6\)

  • In the long run, fixed cost can be changed (hence become variable to some extent)

  • The most important is to know:

    • How the different capacity ATC looks like;
    • How easy each input can be changed;
    • whether changes in the market is long lasting or not.

High capacity vs low capacity

fryer

gorengan

Long run cost curves

  • Long run average cost (LRAC) is an average total cost which treat the fixed cost as a variable cost.

  • Calculating LRAC requires many curves corresponding with different level of fixed cost.

  • In fact, with so many other costs, using graph may no longer be practical.

  • We won’t cover it in this course, but it is useful to know that LRAC exists and can be useful for you in the future.

Returns to scale

  • Upgrading makes sense if the industry is having an increasing returns to scale.

  • Increasing returns to scale happens when scaing up leads to lower LRAC.

    • in Nea’s case, she scaling up leads to lower cost overall, which may lower the price.
    • this is also the case for many industries, where big firms are able to offer their products at a lower price.
  • When increasing scale leads to higher cost, we say decreasing returns to scale. Happens when a firm is too big, coordination gets costly.

Calculating profit

Perfect competition

  • We learned in the perfect competition, producer takes price as given.

  • This is called price-taking producers (and price-taking consumers)

  • essentially means nobody can affect prices.

  • How much should Nea produce? Depends on the revenue.

  • For now, let’s assume that the fancy footwear a highly competitive industry, where P=$100

Nea’s cost, revenue and profit (Total)

Quantity sold
Total Cost
Total Revenue
Total Profit
Q TC TR TR-TC
1 120 100 -20
2 156 200 44
3 216 300 84
4 300 400 100
5 408 500 92
6 540 600 60
7 696 700 4
8 876 800 -76
9 1080 900 -180
10 1308 1000 -308

Nea’s cost, revenue and profit (total)

Nea’s cost, revenue and profit (per unit)

Quantity sold
Average Total Cost
Price per pair
margin
Q ATC P P-ATC
1 120.00 100 -20.00
2 78.00 100 22.00
3 72.00 100 28.00
4 75.00 100 25.00
5 81.60 100 18.40
6 90.00 100 10.00
7 99.43 100 0.57
8 109.50 100 -9.50
9 120.00 100 -20.00
10 130.80 100 -30.80

Profit under perfect market

  • The necessary condition for profit maximisation is as close as possible with:

\[ MR = MC \]

  • MR is short for Marginal Revenue, how much additional revenue you get from selling one more good.

\[ MR = \frac{\Delta TR}{\Delta Q} \]

  • It is like marginal cost, but revenue.

  • This is why marginal cost is important.

Marginal Revenue & Marginal Cost

Quantity
sold
Total
cost
Total
revenue
Total
Profit
Marginal
revenue
Marginal
cost
condition
Q TC TR TR-TC MR MC MR-MC
1 120 100 -20 100 12 88
2 156 200 44 100 36 64
3 216 300 84 100 60 40
4 300 400 100 100 84 16
5 408 500 92 100 108 -8
6 540 600 60 100 132 -32
7 696 700 4 100 156 -56
8 876 800 -76 100 180 -80
9 1080 900 -180 100 204 -104
10 1308 1000 -308 100 228 -128

MR, MC and AC in action

MR & MC

  • Profit is equals to margin times quantity sold

\[ \pi=(P-ATC) \times Q\]

  • hence the red area on the previous 2 graphs.

  • When \(MR < MC\), the additional Q that we produce reduces profit.

  • When \(MR > MC\), the additional Q that we produce increases profit.

  • That is why at \(MR = MC\), we have profit-maximizing output.

MR & MC

  • In Nea’s case, she doesn’t have any point where \(MR=MC\)

  • In this case, she produce as close as possible with \(MR=MC\), but still \(MR>MC\)

    • profit is starting to go down when \(MR<MC\)
  • In a bigger firm with more Q and more continuous data point, \(MR=MC\) is very useful and approachable.

Perfect market

  • In the perfect market, producers are price-taking (pasrah).

  • That is why \(MR=P\)

    • no matter how much (or less) a producer produce, the price will always be the same
  • We will see next week how the market will look like when producer’s action can change prices.